Executive Benefits: SERPs

Plans that work. People you trust. Results that matter.

Credit unions can’t compete for top executive talent with stock options. But, in our opinion, you can compete with something better. A Supplemental Executive Retirement Plan (SERP) is a proven, credit-union-friendly solution that helps attract, retain, and compensate the leaders you need.

What is a SERP?

A SERP is a non-qualified retirement plan designed to give credit union executives meaningful long-term retirement benefits. They fall into two categories: split dollar plans and 457(f)s, which are non-qualified deferred compensation plans.

Trained by the original architects of split dollar plan design for credit unions, our team carries that legacy forward by bringing superior insight to both split dollar and 457(f) plans.

With PARC, every split dollar SERP we implement is:

Durable by Design: Plans are built to perform, not just to look attractive on paper.
Dual Commitment: Our relationship doesn’t end when the plan begins. We serve executives for life and credit unions for the life of every plan.
Conservative & Secure: We use whole-life insurance structures that prioritize security and compliance over risky projections.
Tax-Advantaged: Non-taxable death benefits and tax-preferred retirement distributions.

Who should consider a SERP and why?

Board Members responsible for rewarding and retaining key leadership talent.
Credit Union’s looking to offer competitive retirement benefits without the option for equity.
Executives planning for long-term financial security and legacy.

If your credit union wants to attract top-tier leaders, reward current executives, or prepare for smooth succession, a SERP can be a powerful tool.

The SERP industry challenge.

We’re obsessed with ensuring that what you expect is what you get.

At PARC, we make sure what clients think they have and what they actually have are the same. That obsession drives how we design, communicate, and implement every plan.

We lead with our values: radical transparency, accountability, and a commitment to doing what’s right, even when it’s hard.

Too many firms focus on just relationships and not the quality of the solution. We focus on both partnership and performance.

“PARC didn’t just fix what wasn’t working with my existing plan; they designed a solution that was clear, effective, and built to last. When it comes to this space, they’re simply ahead of the rest of the industry.”

David Tuyo, CEO, Peak Credit Union

David Tuyo is a current client. His testimonial may not be representative of the experience of other clients and is not indicative of future performance or success.

How we build SERPs.

We design plans with durability and proactive oversight.

Some firms design plans to look good on paper, overprojecting potential returns. This often results in failure, meaning the plan does not provide the desired or original optimistic projected benefit.

We take a different approach:

Stress-Tested: Every plan is designed taking into account multiple market conditions to ensure performance.
Proactive Oversight: We don’t “set it and forget it.” In all phases of the plan’s life, it is actively monitored, adjusted, and communicated transparently.
Regulatory Confidence: All plans are compliant with NCUA, state regulations, and IRS guidelines.
Absolute Transparency: We explain every number, every risk, and every outcome in plain terms.

Why choose PARC?

Your retirement shouldn't hinge on guesswork.

Our team brings 200+ years of combined expertise in serving the credit union industry.
We make complex concepts simple, so your board and executives can make confident decisions.
Our relationship doesn’t end when the plan begins. We serve executives for life and credit unions for the life of every plan.

If you can’t explain it simply, you don’t understand it well enough.

– ALBERT EINSTEIN

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Cut through the complexities of SERPs and make confident, informed decisions.

The PARC Difference

Too often, firms win business on relationships, not results.

At PARC, we believe your executives deserve more. We deliver plans that perform, benefits that are durable, and confidence that lasts.

Stop gambling with your executives' future.

Ready to build a plan that performs?

Let’s design a SERP that delivers reliable results for decades.